Our Story

Your Local Partner in Digital Growth

We’re a McKinney‑based web & SEO studio helping North Texas businesses win online.

Atrina Web Development

From Local Vision to Digital Reality

We started with a simple mission: give North Texas SMBs enterprise‑level websites and SEO—without agency bloat.

By pairing local market knowledge with modern stacks (Next.js, Tailwind) and search expertise, we build fast, secure sites that rank—and convert.

  • Core Web Vitals first
  • SEO built in, not bolted on
  • Accessibility by default
  • Local service area expertise
Results, not fluff

We measure success by leads and revenue, not page views alone.

Built‑in trust

E‑E‑A‑T signals (bios, sources, policies) and security best practices baked in.

Human‑centered UX

Accessible, mobile‑first experiences that convert without friction.

Avg. organic traffic lift
+125%
Typical LCP after launch
<2.5s
Client retention (12 mo)
95%
Accessibility audits
A+

*Illustrative ranges based on recent projects; actual results vary by category and starting point.

How We Work

01

Discover

  • Goals, audience, and brand positioning
  • Site map, feature list, success metrics
  • Budget, timeline, and milestones
02

Design & Build

  • UX flows, wireframes, and visual design
  • Performance‑first development
  • Content & SEO implementation
03

Launch & Grow

  • Quality assurance & launch checklist
  • Analytics, dashboards & training
  • Ongoing CRO, SEO, and updates

Proudly Serving North Texas

Local expertise matters. We partner with businesses across:

McKinneyFriscoAllenPlanoProsperDallas–Fort Worth

FAQs

What industries do you specialize in?

Home services, professional services, healthcare, fitness, hospitality, and local retail. We tailor the strategy to each market.

How do you scope projects?

We run a discovery to define goals, audience, and requirements. You'll get a fixed‑scope proposal, timeline, and milestone plan.

Do you provide ongoing support?

Yes—flexible care plans for updates, hosting, SEO, content, and PPC. Month‑to‑month with clear deliverables.

Ready to Partner With Us?

Let’s build a digital presence that reflects the quality of your business.